Hilton Worldwide and Marriott International –
addressed global business and travel industry leaders at the
World Economic Forum in Davos last week to urge governments to move quickly
to adopt “Smart Visa” policies which stimulate global travel,
create new jobs and spur economic development.
The two companies represent more than
7,000 hotels in 90 countries, which include 600,000 employees at
these owned, managed and franchised properties. They are working
together to promote global action toward Smart
Visa policies regionally by 2015 and globally by 2020.
Smart Visas refer to safe, secure and
sustainable solutions that promote mobility, maximize the use of
technology, and expand programs that facilitate travel while
removing process inefficiencies caused by arduous visa
requirements. As a result of Smart Visa policies, more data is
collected and shared across borders, creating enhanced security,
efficiencies that reduce government spending and enhanced customer
experience.
“In 2012, the UN World Tourism Organization
reported that more than
one billion people traveled outside their
borders – a tremendous catalyst for global commerce and new jobs,”
said Christopher J. Nassetta, president and CEO, Hilton Worldwide.
“Enabling greater international travel is the low-hanging fruit
that can create significant economic growth and employment.”
Arne Sorenson, president and CEO, Marriott
International, added, “Smart governments are thinking about international travel and
tourism as trade, and they are doing everything they can to remove
barriers and be more strategic in addressing visas and other
access issues that discourage people from traveling and doing
business.”
Many countries are recognizing the economic benefits of
international travel and tourism and making secure and convenient
travel a policy priority, including Turkey, which has more than
doubled international visitation in a decade by providing visas on
arrival; China, which has implemented visa-free travel for three
days to Beijing for 45 countries; Russia, which is encouraging
visa-free travel to and from the European Union; and Australia and
the United Arab Emirates, which have been utilizing electronic
visas, where the process is on-line and takes minutes, not days or
weeks. The ASEAN nations are moving to a common regional visa to
promote economic development.
Last year, U.S. President Obama
announced the development of a national travel and tourism policy.
Since then, the United States has made significant progress, with
an increase in international arrivals as the visa waiver program
was expanded to Taiwan and wait times for in-person interviews,
most notably in China, Brazil, and Mexico, were brought down to
under one week.
“We applaud those governments who are
taking visionary approaches to facilitating travel, enhancing
economies and providing employment opportunities worldwide. We
view the private sector and Forum leaders as powerful partners to ensure progress continues so that global visa and entry policies
are augmenting and enhancing the free-flow of goods, services, and
people,” said Nassetta and Sorenson.
Globally, at nearly $6
trillion in 2011, or 9.1% of total worldwide GDP, travel and
tourism contributes more to world economies than some of the
largest manufacturing sectors, including automotive and chemicals.
The industry directly employs 98 million people, according to the
World Travel and Tourism Council.
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