The new Star Alliance Lounge located at Los
Angeles International Airport (LAX) officially opens its doors
tomorrow (25 September 2013), welcoming all First, Business and
Star Alliance Gold Card passengers departing on Star Alliance
member airlines from the Tom Bradley International Terminal
(TBIT).
The new premium customer facility offers space
for around 400 Business Class and Star Alliance Gold passengers,
including an exclusive area for First Class passengers.
Designed
by global architectural firm Gensler, the 18,000 square foot
(1,675 square meter) lounge features a unique open air terrace,
offering panoramic views of the northern runway towards the
Hollywood Hills.
Star Alliance CEO Mark Schwab said, “Lounge
access on a global scale is one of the Alliance benefits most
sought after and valued by our customers. The fantastic new lounge
in Los Angeles is testimony to the fact that alliances add value
over and above what individual airlines can offer. We are certain
that our passengers will highly appreciate this top of the line
facility.”
Member carrier Air New Zealand was appointed to
develop and manage the Alliance’s new lounge at Los Angeles
International Airport, which is part of the expansion of TBIT.
The lounge’s experience zones are designed to
accommodate passenger needs ranging from social gatherings to
quiet time away from home.
In addition to the outdoor terrace, the
lounge offers a bar area for socializing, a library space, a den,
a study and a media room. For those wishing to freshen before
their flight can do so in one of eight shower rooms available.
Guests wishing to work will be able to do so
from various locations throughout the lounge, which is equipped
with high-speed wi-fi and offers printing, fax and copy services
on request.
In addition to traditional power outlets customer can
also make use of USB power ports to recharge their mobile devices.
For those traveling “light”, tablet computers are available on
request for use in the lounge.
The design of the lounge is inspired by a
contemporary interpretation of modernist L.A. architecture of the
1950s and 1960s. This concept is in line with new guidelines for
Star Alliance branded lounges, which aim to better meet the
evolving needs of today’s traveler while at the same time
introducing a local flavor in each location.
Black and white photos, inspired by L.A. and
shot by renowned photographer Peter Lik, complement the Alliance’s
corporate colors. The lounge incorporates other new look brand
elements Star Alliance has adopted for use in its lounges around
the world.
In addition to local design inspiration, Star
Alliance also selected locally sourced products and furniture
wherever possible. Its glazed ceramic tile feature walls were
created by local artisans.
The Alliance worked closely with the Green
Building Council of America to ensure all materials and furniture
are sustainable. The lounge project team is now pursuing LEED Gold
certification. LEED is a green building tool which covers the
entire building lifecycle and provides third-party verification of
green buildings.
In total, eight Star Alliance member carriers
operate out of the Tom Bradley International Terminal – ANA,
Asiana Airlines, EVA Air, Lufthansa, Singapore Airlines, SWISS,
THAI and Turkish Airlines. Air New Zealand will move to the
terminal in mid-2014, at which stage its Koru Lounge in Terminal 2
will close. Together, these airlines account for more than 30% of
Star Alliance’s international flights in and out of LAX. With all
member airlines operating wide body aircraft from TBIT, this
translates into more than 50% of the Alliance’s international
seats on offer in and out of LAX.
In addition to the new lounge in the TBIT, Star
Alliance member carriers offer the following lounge facilities at
LAX:
Terminal 1 US Airways Club Terminal 2 Air Canada Maple
Leaf Lounge, Air New Zealand Koru Lounge (until mid-2014)
Terminal 6 United Club Terminal 7 United Club and United
International First Class Lounge
Lounge access is one of the
key benefits offered to Star Alliance Gold, First and Business
Class customers, who have access to more than 1,000 lounges across
the Alliance’s global network.
LAX represents one of Star Alliance’s main
international hubs in the USA and is served by 15 member airlines
(in addition to the airlines operating from TBIT, these are Air
Canada, Air China, Avianca, Copa Airlines, United and US Airways).
Together they offer around 485 flights daily in and out of LAX to
85 destinations in 18 countries.
Star Alliance,
Los Angeles
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