Thailand’s emergence as a major force in global
golf tourism will be further enhanced next week with the
international launch of Golf In A Kingdom, a collection of some of the
country’s best golf clubs, hotels and resorts.
Established five
years ago, Golf In A Kingdom today has 23 members, comprising
12 courses and 10 hotels.
The international launch, to be held at
Siam Country Club’s acclaimed Plantation Course on 1 May, will be
attended by 60 golf tourism executives from Asia, Europe, North
America and Australia.
“Thailand has grown in stature immensely in the past five
years as a golf tourism destination,” said GIAK founder, Mark
Siegel. “We estimate total inbound golf tourism will reach 750,000 this year, double
the number at the time Golf In A Kingdom was launched, with at
least half the visitors coming from within Asia itself ... Thailand receives more than 60% of all golf tourists to
Asia and the way the market is developing, it is likely the
Kingdom will pass one million inbound golf tourists within three
years. Thailand will then challenge Spain and the United States as
the world’s favourite golf destination. It seems inevitable that, eventually, Thailand will become number one.”
“Last year,
Thailand welcomed 22
million international visitors, up 16% on 2011, about 3.5% of whom played golf. Although this may seem small, it is
double the percentage of tourists who play golf in Malaysia and
many times more than those who visit other Asian countries,”
Siegel added.
Thailand,
Golf
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