EAN Names Arthur Hoffman as Division President

Expedia Affiliate Network (EAN), the private label arm of the online travel company Expedia, has appointed Arthur Hoffman as Division President.

Hoffman moves to the EAN division from the Expedia group's Rome-based online reservations business venere.com, where he has been Managing Director for the past four years.

Hoffman takes over from Henrik Kjellberg, who is joining Expedia's discount travel site hotwire.com.

Hoffman has extensive experience in both B2B and B2C travel technology and online travel retailing. Before joining Venere, he was Managing Director for Expedia's APAC business, overseeing the growth of the Expedia brand across the region.

Prior to joining Expedia, he was General Manager for Qantas Holidays, a role which saw him responsible for the brand's strategy, e-commerce and IT.

"I couldn't be happier to join the EAN team and apply my passion for travel, technology, business and eCommerce in a B2B context. During my time with the Expedia group, I've heard great things about the talent and culture within EAN, particularly the customer-focused outlook, the forward-thinking attitude and the dedicated approach to achieving strategic objectives. This will be a fantastic opportunity to build on EAN's success with its ambitious, energetic and driven team," Hoffman said.