Air Seychelles is to significantly expand its
reach into Asia and Australia, after signing a codeshare agreement
with Cathay Pacific Airways, which will allow the airlines to
introduce a comprehensive range of codeshare and interline air
services, subject to regulatory approvals.
The agreement will see the island carrier place
its ‘HM’ code on five Cathay Pacific flights per week between Hong
Kong and Perth, six flights per week each between Hong Kong and
Melbourne, Seoul, and three flights per week from Hong Kong to
Johannesburg.
Cathay Pacific will codeshare on six
flights per week between Hong Kong and Seychelles, and two flights
per week from Seychelles to Abu Dhabi.
Subsequent
phases of the agreement will explore codesharing to additional
points in Asia and the Seychelles archipelago, and will include
guest benefits, such as airport lounge access and frequent flyer
program reciprocity, including priority check-in, and excess
baggage allowances for top tier program members.
Air Seychelles Chief Executive Officer, Cramer Ball, said the new
codeshare partnership with Cathay Pacific Airways would enable Air
Seychelles to tap into Asia’s rapidly growing travel market, which
in recent years has become an important source of tourism growth
for the Seychelles.
“We are delighted to enter this
deal with one of the world’s leading airlines. Our partnership
with Cathay Pacific will go a long way to support the growing
demand for flights between the Seychelles and China, as well as
Asia generally. Both airlines are now poised to benefit from that
demand,” said Mr. Ball. “Cathay Pacific’s celebrated inflight
service, combined with our unique and world famous Creole warmth,
makes for a powerful proposition, one that we are confident will
appeal to the travelling public. This deal is a
win-win for both airlines, and we look forward to strengthening
our affiliation with our new friends at Cathay Pacific in the
future.”
Demand for travel between
Seychelles and Asia has grown at a rapid pace in the last two
years, with Chinese tourism figures alone up 273% since
2011, and up 91% in the rest of the Far East.
In March, Air Seychelles launched flights to Hong Kong,
offering 1,524 seats per week between Hong Kong and Seychelles via
Abu Dhabi.
Air Seychelles has also implemented
an interline e-ticketing functionality with Cathay Pacific and its
subsidiary Dragonair to provide additional seamless booking and
ticketing opportunities for each other’s passengers.
Joel Morgan, Seychelles Minister for Home Affairs and Transport
and Chairman of Air Seychelles, said, “This impressive partnership
with Cathay Pacific, Air Seychelles’ first in Asia, is another
significant milestone for our national airline. Guests of Cathay
Pacific Airways now have a new exquisite holiday choice in the
Seychelles, which they can experience alone, or in combination
with other stops in Johannesburg, Abu Dhabi or Hong Kong. The deal is a great example of our airline’s pledge to
make Seychelles more accessible to emerging markets and of our strategy to create alliances which enhance our network and
marketing reach in a measured way. Cathay Pacific’s extensive route network also offers further expansion opportunities into
Asia and beyond, subject to regulatory approvals.”
Tickets went on sale on 21 November 2013, for travel from
9 December 2013.
Air Seychelles,
Seychelles,
Cathay Pacific,
Hong Kong
|