IDeaS Revenue Solutions has launched Pricing
System (PS), a solution for Asian hotels and groups seeking
revenue growth in their budget, economy or midscale properties.
“As major hotel brands raise the bar by
deploying simplified revenue management tools for their
limited-service properties, other brands and ownership groups of
similar properties are finding it tough to compete,” said Brian
Sterrett, Vice President of Global Sales and Marketing, IDeaS.
“IDeaS PS, which marries a new level of practicality to IDeaS’
proven pricing science, is an affordable and compelling option for
clients facing the new, competitive dynamic in limited-service
hospitality markets.”
IDeaS PS enables hotel managers to more
accurately forecast occupancy, quickly set daily room rates, and
ultimately make more competitive pricing decisions for their
hotels. The system’s simplified approach, intuitive design and
powerful functionality minimizes the amount of training and
interaction needed to learn and operate the system. In just a few
clicks, users can upload pricing decisions to all necessary
distribution channels.
“IDeaS PS brings our pricing
science to a much broader audience,” Sterrett added. “At the end
of the day, our goal is to make revenue management accessible for
busy, limited-service hotel managers so they can compete more
effectively.”
IDeaS is now offering the IDeaS Pricing
System in controlled release for a limited number of charter
clients and plans to make the system available in the second half
of 2012.
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