The Prince Hotel & Residence Kuala Lumpur has
appointed Ms. Elisa Saw as its new Director of Marketing Communications.
As the Director of Marketing
Communications, Ms. Saw will be overseeing the marketing
and public relations strategies for the hotel. Her key roles
include the development and implementation of marketing strategies
in both traditional and digital marketing, advertising, branding,
social media, search engine optimization, and search engine marketing.
In addition to that, she is responsible on all
aspects on media relations and corporate social responsibility programmes.
Prior to The Prince Hotel & Residence Kuala
Lumpur, Ms. Saw was the Marketing Communications Manager for
Hard Rock Hotel Penang where she managed the Marketing Communications portfolio
since its pre-opening in 2009 working closely with advertising
agencies and the hotels in-house marketing team.
Ms. Saw reports directly
to the hotels General Manager, Mr. Tim Quarm.
See other recent news regarding:
Travel News Asia,
Interviews,
Pictures,
Sports Tourism,
Videos,
Prince Hotel,
KL,
Kuala Lumpur,
Elisa Saw,
Communications
|