John Paul Mitchell Systems has partnered four
Marriott International brands: Courtyard by Marriott, SpringHill
Suites by Marriott, Residence Inn by Marriott and TownePlace
Suites by Marriott.
Guests checking in at nearly 2,000
Marriott hotels throughout North America can now wash and
refresh with unisex Paul Mitchell salon classics.
“We know quality amenities can make the
difference between a good hotel stay and a memorable one,” said
Brian King, senior vice president, Global Brand Management,
Marriott International.“Research shows us that guests really want
a brand name when it comes to shampoo and conditioner. This
partnership allows us to feature great products that guests recognize and value, thereby enhancing their overall travel
experience.”
In 2011, usage of shampoo among the four hotel
brands exceeded 23 million bottles, in addition to 15 million
bottles of conditioner.
The products featured at the four brands
include Paul
Mitchell Awapuhi Shampoo, as well as The Detangler and Awapuhi
Body Bar.
Paul Mitchell Awapuhi Shampoo is color-safe,
offering women with color-treated hair the chance to try in-room
shampoo without risking damage to their hair color. Hotels also have the
option of providing Paul Mitchell Tea Tree Lemon Sage Energizing
Body Lotion and Wash.
“This partnership
merges two brands that are icons in their respective industries to
create one of the largest amenity partnerships to date,” said John
Paul DeJoria, co-founder and CEO, John Paul Mitchell Systems. “We
are excited to be offering Paul Mitchell best-sellers to millions
of annual guests at Courtyard by Marriott, SpringHill Suites by
Marriott, Residence Inn by Marriott and TownePlace Suites by
Marriott.”
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