Hard Rock Signs Two New Hotels in China

Hard Rock is expanding its portfolio of hotels in China, with one Hard Rock Hotel in Shenzhen and another in Haikou.

The two hotels are scheduled to to open in 2015 in collaboration with Mission Hills Group.

The 280-room Hard Rock Hotel Shenzhen and 250-room Hard Rock Hotel Haikou will feature Hard Rock's famed rock 'n' roll design elements, as well as guest amenities inspired by its music roots.

"The expansion of Hard Rock Hotels into China is a momentous event," said Hamish Dodds, president and CEO of Hard Rock International. "We couldn't ask for a better partner than Mission Hills and are excited to share Hard Rock Hotel's unique style and attitude with a Chinese population thirsting for new entertainment experiences."

Hard Rock Hotel Shenzhen, at 22-stories tall and covering nearly 10 acres, will feature a Body Rock fitness center, signature restaurants, entertainment lounge, recording studio, nightclub and more, in addition to a top floor solely comprised of luxurious suites.

Hard Rock Hotel Haikou, encompassing more than eight acres, will be located in the carbon-friendly town center development on tropical Hainan Island, and will complement the resort's world-class golf, shopping, dining, entertainment and cultural elements.

"The addition of the iconic Hard Rock brand is further evidence of Mission Hills' powerful international reach," said Dr. Ken Chu, chairman of Mission Hills Group. "As China's only hotel embracing and implementing music throughout the guest experience, they will be a welcome addition to our unmatched selection of recreation options in Shenzhen and Haikou."

Other attractions at Shenzhen's Mission Hills Centreville, covering nearly 125 acres, will include internationally renowned hotels, a luxury spa, an auto exhibition center, a 1,000-seat Orange Sky Golden Harvest cinema, a Brunswick bowling center, an ice skating rink, an eXcape simulation racing centre and more.

Located on the Pearl River Delta and within a one-hour drive of Shenzhen, Mission Hills Centreville, guests also enjoy convenient access to major expressways, drastically reducing travel time between Mission Hills and downtown Shenzhen, Dongguan and Hong Kong.

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