Bangalore International Airport, in
collaboration with The Coffee Board of India and Karnataka
Tourism, has launched the Kaapi Trail, a 10-day coffee festival
that started at the airport on Monday.
The festival will exhibit different facets of
South Indian Coffee, giving passengers an opportunity to taste and
learn more about coffee.
Mr. Sanjay Reddy Managing Director,
Bangalore International Airport, said,
“We have worked closely with the Karnataka Tourism to promote the
region and its rich culture and heritage. This year’s mega event
will be in the form of a coffee festival showcasing the coffee
growing destinations of not only Karnataka but the entire southern
region. We have so much to showcase to the world and make them
aware of an entire new side of the region. We believe that efforts
such as these will go a long way in establishing Bangalore as a
gateway to the South of India and bring economic prosperity to
this region. By the end of the festival we hope to engage with
over 2 lakh passengers and make them coffee experts.”
The Coffee Fest will be serving the specialty coffee from 9
regions, including Araku Valley, Bababudangiri, B R Hills,
Chikmagalur, Coorg, Nilgiris, Sheveroy Hills, Travancore and
Nelliyampathy and Pulneys. The coffees, which
have been specially imported from the regions, have been carefully
blended and brewed to extract their best flavour.
Mr Jawaid Akhtar,
Chairman, Coffee Board, said, “We are delighted that
Bengaluru International Airport is providing an opportunity and a
platform to explore coffee in a distinctive way. This 10-day
Coffee Festival will provide a great venue for coffee experts to
meet a broad cross-section of interested and interesting coffee
consumers. The festival will help enhance and promote knowledge of
the region and coffee drinking habit of the state that is core to
its heritage. We are delighted that Bengaluru International
Airport and its associate partners have collaborated to represent
the state and coffee in a refreshing way.”
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