TravelShark has signed an agreement with
InterContinental Hotels Group to place more than 100 IHG hotel
properties on its rapidly expanding distribution network.
The agreement with IHG means that the 104
selected properties - including hotels under the InterContinental, Crowne Plaza and Hotel Indigo flags
- are receiving premium
positioning on both the home pages and interior pages of TravelShark’s customized destination websites.
In addition,
TravelShark provides Featured Hotel Program partners with direct
links to their own proprietary websites, driving non-commissionable, direct bookings to
InterContinental Hotels Group's seven different brand websites.
Many key global travel markets are impacted by
the agreement, including London, Rome, Paris and New York City.
"This extended
partnership is significant because IHG hotels are seeing
significant direct bookings coming through the TravelShark network, making it desirable to double the number of properties
that leverage our unique distribution model," said TravelShark CEO Sue Heilbronner.
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