Rezidor has signed its 7th hotel in Nigeria, the
Park Inn Lagos, Apapa, which will feature 125 rooms when it opens
in Q1 2013.
Besides the 125 guestrooms, the new Park Inn
will comprise an all day dining restaurant, a sports bar, 330 m2
of meeting space, an outdoor swimming pool and a fitness centre.
Lagos is one of the most dynamic hotel markets
in Africa – but still lacking internationally branded hotel rooms
as a result of a surging economy buoyed by high oil prices and
high barriers to entry limiting hotel development. Apapa is the
major port of the city of Lagos and has a high concentration of
businesses related to shipping and petroleum.
“Nigeria is one of our key markets in Africa and
extremely suitable for our dynamic mid-market brand Park Inn by
Radisson. We are already developing a Park Inn in Lagos, Ikeja and
have also established the brand in Abuja and Abeokuta,” said Kurt
Ritter, President & CEO of Rezidor.
Rezidor has identified the emerging markets of
Africa as a focus area for future business development; the group
currently has the largest pipeline in Sub-Saharan Africa and
develops its core brands Radisson Blu (upper upscale) and Park Inn
by Radisson (mid market) across the continent. Future openings
include hotels in Addis Ababa/Ethiopia, Lusaka/Zambia,
Kigali/Rwanda and Tete/Mozambique.
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