Heritage Hotels and Resorts Partners Pegasus Solutions

Heritage Hotels and Resorts, a collection of seven independent hotels in the southwestern U.S., has enlisted Pegasus for its next generation central reservation system (CRS), RezView NG; powerful Internet booking engine, NetBooker NG; Global Commission Processing Services; and private label voice services.

Regarded for its culturally distinct hotels, Heritage Hotels and Resorts’ seven properties include the Hotel Albuquerque at Old Town, Nativo Lodge, Hotel St. Francis, The Lodge at Santa Fe, Hotel Plaza Real, and Hotel Encanto, all in New Mexico, as well as the Esplendor Resort in Rio Rico, Ariz.

“We’ve pored over every detail of our properties to ensure they authentically reflect the spirit of the Southwest,” said Kathleen Cullen, corporate director of revenue strategies for Heritage Hotels and Resorts. “Now, we have taken similar care in selecting our strategy for driving business to our complete portfolio. The flexibility of RezView NG creates opportunities for us to redesign our revenue management strategy, while investing in the full range of business-driving channels will help us ‘cover the field’ to capture all available business opportunities.”

RezView NG, which most recently made headlines when HP Enterprise Services licensed it to accelerate development of its next- generation consumer travel solutions for hospitality and airline clients, has been lauded for its highly reliable interfaces with a wide variety of property systems. It will allow Heritage’s hotels to manage all room and non-room inventory, availability status, restrictions, pricing and policies per property preference.

The move to Utell Connect will allow Heritage to connect to the global distribution systems (GDS), and feature images, property layouts, room details and other descriptive content in Pegasus’ Hotel Content Database (HCD). The HCD is one of the largest repositories of hotel descriptive content in the world, featuring approximately 90,000 hotels internationally. It will allow all seven Heritage properties to present rates and availability, and to vividly convey the hotel experience to online travel agencies (OTAs), corporate travel departments and tour operators.

“Our agreement with Heritage is noteworthy because it represents a comprehensive and strategic plan for marketing a hotel group globally,” said Connie Rheams, senior vice president, strategic sales for Pegasus Solutions. “Kathleen and the team at Heritage recognize the opportunity to maximize revenue at the time of booking, which they can do with Pegasus, applying revenue management rules to every component of the booking, not just the room. Heritage also understands the value of the brand website, and the power of repeat agent bookings driven through timely commission processing.”

NetBooker NG offers hotels like the Heritage properties, the functionality of a private-label site without the responsibilities and overhead of in-house website design, development and hosting. It combines a proven advanced booking engine with integrated web marketing services, allowing hotels to create a site customized according to the property or brand.

Pegasus private label voice services offers hotels professionally trained and sales-focused support in 11 languages for 40 countries. With hub reservations centers in South America, Europe and Asia Pacific, Pegasus voice services allow hotels to capture valuable international bookings.

Pegasus Global Commission Processing for Heritage Hotels and Resorts offers agents weekly commission payments via check or direct deposit in any of 37 currencies. As a preferred commission payment provider for more than 60,000 travel agencies worldwide, Pegasus processes more than $500 million in commissions annually, serving more than 35,000 properties, as well as the majority of travel distributors in more than 200 countries.

All seven Heritage Hotels and Resorts are immediately available for booking under the Utell Connect chain code: UZ

See recent travel news from: Travel News Asia, Heritage Hotels, NetBooker, Commission, Pegasus Solutions, Utell