Worldhotels is eyeing expansion in Oceania with
the appointment of accomplished Australian hotelier Richard Munro
as Director Hotel Development Australia, New Zealand & Pacific.
His key role will be promoting Worldhotels’ new global branding
solution for upscale independent hotel across Australasia and the
South Pacific.
Based in Sydney, Mr Munro has a
wealth of experience and is a former Chairman of the
Australian Hotel Association NSW, and was voted Australian ‘General
Manager of the Year’ in 2009.
His renowned
corporate track record has included management roles with
Parkroyal Hotels and InterContinental.
He joins
Worldhotels from the celebrated casino hotel, Star City Sydney,
where he was General Manager.
Mr Munro played a key
role in Star City Sydney joining Worldhotels in 2009, which has
since resulted in owners Tabcorp extending its successful
partnership to its stable of four casino hotels in Australia.
He is now overseeing an initiative to extend
Worldhotels’ presence in Australia, New Zealand and the Pacific.
A key incentive for
potential affiliates is Worldhotels’ new branding solution for
upscale hotels, newly launched as an alternative to
conventional franchise and management contracts with global
hospitality brands.
“Independent four and five-star
hotels can now brand themselves as ‘Worldhotels’ and benefit from
the impact, support and strong return on investment of a global
brand while still maintaining their unique identity,” said Roland
Jegge, Vice President for Worldhotels Asia Pacific.
With initial
newly-branded
hotels in Almaty, Munich and Hamburg, Worldhotels aims to have a
stable of 50 branded hotels by 2013.
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