The Mirador in Mumbai
has turned to the IDeaS Revenue Management System (RMS) to bring a
greater degree of consistency to their forecasting and pricing
processes.
The Mirador Hotel is an upscale designer hotel
centrally located in Mumbai. The property offers 103 rooms, two bars,
around-the-clock restaurant, and extensive banquet and conference
facilities.
Having previously been relying on manual
processes to undertake important forecasting and pricing
decisions, the Mirador Hotel sought to upgrade their operations
and work with a respected revenue management partner to enhance
the properties long-term financial performance.
“The management team at the Mirador Hotel are a forward thinking
group, and we recognized that to stay ahead of the local competition, there were some processes and strategies that needed
to be addressed,” said Mr. Sunil Bhatia, Director of Commerce, Sales & Marketing. “The Mirador Hotel will work with IDeaS to
analyze past occupancy patterns and to help forecast current and future booking trends. Using all available booking data, we will
work with IDeaS to apply advanced revenue management practices and
price our hotel’s room rates correctly based on high, medium or
low occupancy, ensuring revenue is being optimized.”
In
working with IDeaS, the Mirador Hotel will be adopting the
acclaimed IDeaS Revenue Management System (RMS) to provide clear insight into the hotel’s booking patterns - ensuring that
occupancy and revenue can be maximized now and into the future.
“Accurately predicting hotel occupancy patterns is becoming
increasingly important for Indian hoteliers as local competition
grows and international hotel chains expand their offerings in the
country,” said Sivaprasad Gangadharan, Regional Director
Subcontinent Sales for IDeaS. “Our goal in working with The Mirador Hotel is that through analysis of past data, pace of
booking, competition information and forecasting of future trends,
the hotel will soon be able to intelligently price its surplus
room-inventory, thereby improving its room and ancillary revenue,
and eventually, hotel profitability.”
In addition to
offering direct forecasting and pricing decision benefits, through
working with IDeaS, the Mirador Hotel is also looking to achieve
improvements in overall operational performance.
“Once we
are sure of the booking patterns, our Human Resources team will be
able to manage staffing in different departments such as front
office, food and beverage, housekeeping and engineering, thereby
optimizing staff utilization,” said Mr. Sunil Bhatia, Director of
Commerce, Sales & Marketing.
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