On Tuesday, Cathay Pacific unveiled the world’s
largest rugby ball, as certified by the Guinness World Records.
The ball was created as part of the build-up to the 2011 Cathay
Pacific / Credit Suisse Hong Kong Sevens.
The ball, which has been manufactured using
authentic rugby ball materials, measures about 2.9metres in
height, 4.7m in length and 2.9m in diameter – it can accommodate
more than 3,300 standard-sized rugby balls inside.
The record setting giant ball will be auctioned to
raise funds for those affected by recent natural disasters in
Japan, Yunnan Province in China and Christchurch in New Zealand.
The funds raised will be given to the Hong Kong Red Cross to
assist its relief efforts in the three countries.
“Cathay Pacific is proud once again to be the co-title sponsor and
official airline for the Hong Kong Sevens. The Sevens seems to get
bigger and better with each passing year so we decided to do our
biggest-ever promotion to share in the excitement of the Sevens
with the people of Hong Kong and visitors,” said Mr Ginns,
speaking at the unveiling event. “At
the same time, we wanted to put the ball to good use, and we hope
the auctioning of the ball will raise a big sum of money to help
earthquake relief efforts.”
The giant ball will be
on public display at the Cucina restaurant on Level 6 of the Marco
Polo Hong Kong Hotel, the official player’s hotel of the Hong Kong
Sevens, from 15 to 23 March. It will then be transferred to the
Hong Kong Stadium for the Hong Kong Sevens weekend from 25 to 27
March. In addition, a replica of the record-beating ball will be
on public display at Hong Kong Station in Central from 17 to 27
March.
As part of its “Game On!”
campaign, the airline has created a striking new TV commercial
featuring a number of its Flight Attendants battling it out on the
rugby pitch. The commercial can be seen around Hong Kong and will
get a lot of coverage at the Sevens.
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