Marriott is planning to spin off its timeshare
operations and development business as a new independent company
through a special tax-free dividend to Marriott International
shareholders in late 2011.
Under the plan, the new company will
focus on the timeshare business as the exclusive developer and
operator of timeshare, fractional and related products under the
Marriott brand and the exclusive developer of fractional and
related products under the Ritz-Carlton brand.
After the split,
Marriott International will concentrate on the lodging management
and franchise business. Marriott will also receive franchise fees
from the timeshare company’s use of the Marriott and Ritz-Carlton
brands.
Marriott International chairman and chief executive
officer, J.W. Marriott, Jr., said, “Marriott took a bold step when
we introduced our Marriott brand to the timeshare industry in
1984. In this transaction, we take another innovative step forward
as we combine the power of the Marriott and Ritz-Carlton brands
with the flexibility and focus of a new independent timeshare
company.
“The transaction will permit both companies to
tailor their business strategies to best address market
opportunities in their respective industries. The new timeshare
company will be positioned to expand faster over time while
Marriott International will further advance its longstanding
strategy of separating real estate from management and franchise
operations. With two public companies, shareholders will be able
to pursue investment goals in either or both companies rather than
one combined organization.
“Marriott Vacation Club owners
and guests and The Ritz-Carlton Destination Club members should
see no change in the branding or quality of their properties,
services, usage options, use of Marriott Rewards points, or access
to Marriott International’s hotels ... Day-to-day operations at both companies should not be affected by
this transaction. During the past few years, our company has brought staffing levels and expenses in line with operating
conditions across our businesses. While we will continue to
improve efficiency where possible, we do not expect this
transaction to result in work force reductions. Associates should
continue to have attractive career opportunities due to the growth
prospects of both companies,” added Mr. Marriott.
As two
separate public companies, both Marriott International and the new
company will have separate boards of directors. J.W. Marriott, Jr.
will remain chairman of the board and chief executive officer of
Marriott International. Stephen P. Weisz, president of Marriott’s timeshare business since 1997 and a 39-year Marriott veteran, will
become chief executive officer of the new company. William J.
Shaw, who recently announced his retirement as vice chairman of
the company at Marriott International and also resigned from its
board, will become chairman of the board of the new timeshare
company and Deborah Marriott Harrison, senior vice president of
government affairs for Marriott International, will serve as a
board member.
Mr. Weisz said, “Our new company will be
independent and the largest pure-play timeshare firm in the world.
We will be publicly-held and financially sound with significant
growth opportunities including meaningful upside as the economic
recovery proceeds. We believe our outstanding brands, unparalleled
operating skill, prime resort locations and world-class sales
expertise will continue to provide us with a significant
competitive advantage.
“With the launch of the Marriott
Vacation Club Destinations timeshare program, our points-based
product, in 2010, we are confident in our ability to fulfill the
dreams and meet the growing expectations of our customers. We
expect to continue to create value for shareholders through a
diverse stream of income, including development, management and
financing. We dramatically improved our cost structure and
efficiency in the last two years and are well-positioned for the
upturn. And with over $1.5 billion in timeshare segment inventory
at year-end 2010, our near term investment needs are modest. All
in all, we expect to generate meaningful cash from operations in
the next few years. I am enormously excited by this new
opportunity for our business and our associates.”
In 2010,
Marriott International’s timeshare segment reported revenue of
approximately $1.5 billion (unadjusted for specific terms of the transaction). At year-end 2010, Marriott International’s timeshare
segment operated 71 timeshare and fractional resorts with more
than 400,000 owners and approximately 10,000 employees.
After the special dividend, the Marriott family is expected to
hold approximately 21% of the outstanding common stock of
each company.
Marriott International will continue to be
listed on the New York Stock Exchange and expects that the new
timeshare company will also be listed on the New York Stock
Exchange. The new timeshare company does not expect to pay a
quarterly cash dividend or be investment grade in the near term.
Marriott International does not expect to change its quarterly
cash dividend as a result of this transaction.
Marriott is hoping to complete the spin-off before year-end 2011.
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