Delta Air Lines has eliminated the SkyMiles
mileage expiration. Previously, miles expired 24 months after a
member's last qualifying mileage activity, which required a member
to earn or redeem miles within that period.
"Now that our massive frequent flyer program
integration is complete, we are focused on smart ways to improve
the SkyMiles program for all members," said Jeff Robertson,
Delta's vice president – SkyMiles. "We know how much customers
value their miles, so eliminating mileage expiration is a major
win for them. This is yet another benefit that sets us apart from
the pack, making Delta a clear leader in loyalty program
benefits."
This change is the latest of several
enhancements made to the SkyMiles program in the last year
including the new Diamond Medallion tier with complimentary lounge
access and Rollover Medallion Qualification Miles.
Members can look forward to more in 2011, including
significant improvements to delta.com such as an upgraded award
travel calendar, improved booking process and better flight
information displays. Additionally, Diamond, Platinum and Gold
Medallion members can expect several new benefits when flying
select alliance partner airlines – including Air France, KLM,
Alitalia and Alaska Airlines.
Now in its 30th
year, SkyMiles is one of the longest-running and most successful
loyalty programs in the travel industry. Last year, frequent
flyers redeemed more than 264 billion miles in the SkyMiles
program for more than 12 million award redemptions. In 2010, 8.3%
of revenue miles flown on Delta were for award travel.
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