The total expenditure associated to inbound
tourism to Hong Kong (TEAIT) increased by 3.2% year-on-year to
HK$162.89 billion in 2009, despite the impact of the global
economic downturn. On average, the spending by overnight visitors
increased by 6.1% to HK$5,770 per capita, while that of same-day
in-town visitors soared by 20% to HK$1,798 per capita.
Hong Kong Tourism Bureau Chairman Mr James Tien said that the
increase in tourism expenditure was highly encouraging given the
challenging environment last year. “The key driver was the greater
number of Mainland visitors and their higher spending, as led by
the Mainland’s robust economic growth and the implementation of
measures to facilitate individual visits by Shenzhen residents.
Indeed, Mainland visitors have become the highest spenders among
all markets, contributing HK$83.47 billion or about 70% of our
total visitor spending.
“While there was decline in
visitors’ spending in other market regions as a result of the
global economic downturn, we expect the situation will improve
this year along with the continued recovery of the global economy
and better travel sentiments in major source markets, giving a
further boost to the total tourism receipts this year.”
In terms
of the per capita spending, both overnight and same-day visitors
from the Mainland China enjoyed double-digit growth.
Also
notable was the growth in per capita spending of same-day visitors
from other long- and short-haul market regions. The growth
reflects an increasing trend for same-day visitors to visit Hong
Kong for vacation purposes, who tend to make brief stops in the
city and spend before or after visiting Mainland China or other
destinations. Below summarises the per capita spending by
overnight and same-day visitors from different market regions:
Market Regions - Overnight - Visitors HK$ (Change Vs 2008)
Same-day Visitors HK$ (Change Vs 2008) Mainland China
6,620(+16.6%) 2,352 (+10.0%) The Americas 4,914 (-14.7%) 476
(+40.4%) Europe, Africa & the Middle East 5,127 (-15.2%) 567
(+38.6%) Australia, New Zealand & South Pacific 5,330 (-13.8%)
560 (-2.4%) North Asia 3,893 (-9.6%) 444 (+12.7%) South &
Southeast Asia 4,460 (-6.0%) 706 (+54.1%) Taiwan 5,117 (-0.2%)
568 (+111.9%)
In 2009,
shopping continued to be the largest share of spending among both
overnight (63.6%) and same-day (88.4%) visitors, with the total
spending on shopping increased by 17.3% to HK$82.12 billion. The
proportion was even higher for overnight and same-day visitors
from Mainland China, which reached 76.3% and 91.4% respectively.
See also:
Hong Kong Visitor Arrivals
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Hong Kong,
March 2010
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