The SITA/Air Transport World Passenger Self-
Service survey of the world’s leading airports reveals an almost
100% rise in self-service check-in among travellers passing
through OR Tambo Airport, Johannesburg. A 75% growth in demand for
off-airport bag drop-off was also recorded.
The survey shows that self-service check-in grew
to 17% of survey respondents in Johannesburg compared to 9% in
2009. While this usage rate lags behind the global rate of 67%
there is significant willingness to use kiosk check-in (71%), web
check-in (54%), and mobile check-in (54%).
Across all airports surveyed, almost half of the
respondents who checked in at a desk rather than through
self-service did so because of the need to check-in a bag.
Overall, the survey found that 75% of respondents would be
interested in off-airport bag drop-off. While only 34% of the
total surveyed would pay for such a service, 67% of those passing
through Johannesburg would be willing to do so. The survey sample
in Johannesburg included 54% business travellers.
The 5th annual SITA/Air Transport World
Passenger Self-Service Survey is an in-depth look at the attitudes
and habits of a representative sample of the 287.6 million
passengers who use seven leading international airports. Along
with OR Tambo Airport, it includes Beijing International Airport;
Hartsfield-Jackson, Atlanta; Frankfurt; Mumbai International;
Moscow Domodedovo; and Sao Paulo Guarulhos, Brazil.
The popularity of online booking continues to
grow at Johannesburg. Almost 70% of interviewed passengers book
their flights online when they can, and on the day of travel over
40% of passengers at OR Tambo had used this facility. Passengers
are also willing to use more self-service, for example, interest
in using automatic boarding gates has increased significantly from
45% last year to 61% in this year’s survey.
Rob Watkins, SITA Regional Vice President for
Africa, said, “SITA is pleased to see that self-service check-in
at Johannesburg has almost doubled in the last year as there was
heavy investment in SITA check-in technology across South African
airports in advance of this year’s very successful World Cup
tournament. South African travellers are tech savvy and we expect
there will be increasingly rapid uptake of self-service technology
as there is a great awareness of the benefits.”
The survey data is extracted from interviews
with 2,490 passengers travelling on 106 airlines, conducted at the
departure gates earlier this year. Main nationalities interviewed
were American, 17%; Indian, 12%; Chinese, 12%; Brazilian, 11%;
German, 8%; South African, 8%; UK, 1%; others, 23%.
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