ITB Asia has attracted over 25 speakers to
address Association Day, a specialist forum taking place 20-21
October 2010 that is dedicated to understanding and growing the
association meeting sector in Asia.
Annual and bi-annual
association meetings for doctors, insurance experts, dentists,
scientists and other professions are increasingly important
because such events take place regardless of global economic
conditions. Before, during and after these events, association members spend large amounts of money on shopping, travel, dining
and entertainment.
“Such discretionary spend is keenly
sought-after by convention and visitor bureaux and national
tourism offices,” said Nancy Tan, Managing Director of Ace:Daytons
Direct, one of the initiators of the Association Day, which is
hosted by Messe Berlin (Singapore).
Association Day is free to all invited association
executives who will be able to attend sessions such as, “Challenges and
Opportunities for Associations in a Changing Business
Environment”, “Using Your Meetings to Promote the Growth of Your
Association”, “What Global Meeting Planners Look for When Bringing
their Meetings to Asia”, “How to Improve the Financial Outcomes of
Your Meetings”, “How the Pharmaceutical Code Affects You and Your
Meetings”, and “Future Trends: Asia & The Global Meetings
Industry”.
“We promise that association industry leaders
will tell it like it is,” said Nino Gruettke, Executive Director
of ITB Asia. “Association Day is all about passing on insightful,
practical information that attendees can use in their own quest to
attract or service association events.”
Speakers and
moderators interacting with the audience with that objective in
mind include Robin Lokerman, CEO, Institutional Division, MCI;
Nancy Green, CAE, Executive Director, National Association for
Gifted Children; Greta Kotler, CAE, Chief Knowledge Officer, ASAE;
Dr. Alfred Loh, CEO, The World Organization of Family Doctors;
Helga Severyns, Senior Director, (UITP) The International
Association of Public Transport; Mike Williams, Senior Consultant,
Gary Grimmer & Company; Oliver Chong, Director, Conventions &
Meetings, STB; Pieter Idenburg, CEO, Suntec Singapore
International Convention & Exhibition Centre; Noor Ahmad Hamid,
Regional Director Asia Pacific, ICCA; Quirine Laman Trip, Group
Director of Business Development, Kenes Group; and Marcel Vissers,
Editor in Chief, Headquarters and MIM Magazine, to name just a
few.
Apart from 1.5 days of practical insights, and full
access to ITB Asia, registration for Association Day includes a
networking evening at
Resorts World Sentosa
on 21 October.
Association
Day also has a hosted association buyer programme for organisers
of association events who wish to find out more about
destinations, hotels and services in Asia. Trade professionals who
are not eligible for hosted buyer status for Association Day or
ITB Asia, can benefit from the ITB Asia Early bird for trade
visitors until 13 October.
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