According to data compiled by STR Global, hotels
in the Asia Pacific region experienced increases in all three key
performance metrics for March 2010 when reported in U.S. dollars.
In year-on-year measurements, the Asia Pacific
region's OR rose 13.7% to 67.6%, ADR increased 13.5% to US$130.56,
and RevPAR jumped 29% to US$88.22.
"The Asia Pacific region is still leading the
way in the global recovery," said Elizabeth Randall, managing
director of STR Global. "It has posted five consecutive months of
occupancy, ADR and RevPAR increases, fueling a 23% RevPAR
jump in the first quarter of 2010."
Highlights:
- All of the region's key
markets reported increases in both occupancy and RevPAR for the
month. - Beijing, China, experienced the largest OR
increase, rising 33.8% to 67.1%, followed by Phuket, Thailand
(+32.4% to 77.3%), and Shanghai, China (+24.8% to 60.4%). -
Five markets posted ADR increases of more than 25%: Brisbane,
Australia (+40.5% to US$162.22); Sydney, Australia (+36.6% to
US$164.78); Seoul, South Korea (+29.3% to US$160.95); Hong Kong,
China (+28.4% to US$216.71); and Melbourne, Australia (+26.2% to
US$168.68). - Osaka, Japan, posted the only decrease in any of
the three key performance metrics, ending the month virtually flat
with a 0.9% ADR decrease to US$119.50. - Four markets
reported RevPAR increases of more than 40%: Phuket (+55.7% to
US$103.36); Brisbane (+53.3% to US$134.79); Sydney (+46.0% to
US$140.79); and Hong Kong (+43.9% to US$178.76).
The Americas Hotel
Performance - March 2010
In March 2010, the region's OR rose 5.7% to 58.2%,
ADR ended the monthly virtually flat with a
0.8% decrease to US$100.57, and RevPAR
increased 4.8% to US$58.53.
Among the key markets, Boston,
Massachusetts, reported the largest occupancy increase, rising
18% to 62.3%, followed by Sao Paulo, Brazil (+16.6% to 71.6%),
and New York, New York (+16% to 81.4%). Santiago, Chile, posted
the only double-digit OR decrease, falling 29.7% to 48.6%.
Three markets experienced ADR increases of 25% or more: Sao
Paulo (+35.2% to US$108.55); Vancouver, British Columbia (+31.9%
to US$134.14); and Rio de Janeiro, Brazil (+29.2% to US$165.59).
Chicago, Illinois, reported the largest ADR decrease, falling 8.2%
to US$98.77, followed by Buenos Aires, Argentina (-7.2% to
US$142.61), and San Juan, Argentina (-6.5% to US$186.49).
Sao Paulo posted the largest RevPAR increase for the month, up
57.6% to US$77.74, followed by Rio de Janeiro with a 39.8%
increase to US$126.42. Two markets reported RevPAR decreases:
Santiago (-18.8% to US$80.66) and Chicago (-1.1% to US$54.57).
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March 2010
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