Scent & Sound Technology - Interview with Equal Strategy

[HD video below] On Sunday, 17 October 2010, TravelNewsAsia.com interviewed Mr. Simon Faure-Field who is the CEO of Equal Strategy, a Singapore-based company that specialises in sound and scent technology for banks, hotels and other such clients.

In the interview, we discuss what scent technology is all about, whether synthetic is better than organic / natural, the costs involved for hotels - whether they be small boutique hotels or large chains - and just how much time and work is needed for an hotel to install the system.

Equal Strategy does not just work on scent technology for hotels, but also on music, and when combined in the correct way can give a whole new feel to the hotel.

To be honest this type of technology can easily be dismissed by skeptics, but once you have seen, and of course smelled, the results, you quickly realise what an enormous difference it can make to hotel lobbies, corridors, public areas etc.

Scent & Sound Technology - Interview with the CEO of Equal Strategy

The HD video interview was filmed at the boutique Hotel Moon in Singapore. While already open for guests, this small trendy hotel close to Little India in Singapore officially opens on 28 October 2010.

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