Outrigger Establishes Regional Operating Headquarters in Phuket

Outrigger Hotels and Resorts, Asia, has officially established Phuket as its Regional Operating Headquarters (ROH) and been approved by the Thai Government's Board of Investment, under the Ministry of Industry.

"We are a resort company so have chosen a resort location," said Outrigger's Senior Vice President, Asia, Mr Darren Edmonstone. "Our expertise since our formation in Hawaii over 60 years ago pertains to warm climate resort holidays. Phuket with its great aviation access, human resources and culture of hospitality is a perfect regional headquarters for us in Asia."

ROH status gives Outrigger privileges and responsibilities in the areas of taxation, human resources, research, product development, sourcing of raw materials and parts, credit management, marketing, sales and technical support.

The Thai Government created the ROH program in 2001 to reinforce Thailand's position as an important business hub.

"The quality and variety of Phuket's existing human resource pool is excellent and improving all the time. Furthermore, with a headquarters in Phuket, Outrigger can easily access resort areas of potential business interest in India, Indonesia, Vietnam, China and around Asia," added Edmonstone.

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