According to data compiled by STR Global, hotels
in the Asia Pacific region experienced increases in all three key
performance metrics for January 2010 when reported in U.S. dollar.
In year-on-year measurements, the Asia Pacific region's OR rose
13.9% to 61%, ADR increased 5.6% to US$130.75, and RevPAR jumped
20.3% to US$79.81.
"Hotels in the Asia Pacific region lead the
world in terms of occupancy recovery with double-digit growth in
three out of the four sub regions and Australia and Oceania
improving 3.2%," said Elizabeth Randall, managing director
of STR Global. "The region achieved the highest occupancy of 61%, some 6.2
percentage points more than the Middle
East / Africa region, 12.8 percentage points more than Europe and
15.5 percentage points more than the Americas. Of the 16 countries
we report on our Asia Pacific Hotel Review, only French Polynesia,
Japan, the Maldives and South Korea reported occupancy declines
compared with January 2009."
Highlights from Key Market
Performers in January 2010
- Beijing, China, reported the
largest occupancy increase among the markets, rising 41.9%
to 51%, followed by Shanghai, China (+41.4% to
49.1%), and Phuket, Thailand (+32.7% to 86%).
- Bali, Indonesia, posted the largest occupancy
decrease, falling 7.6% to 68.7%, followed by Seoul,
South Korea, with a 7.1% decrease to 69.5%.
-
Three markets experienced ADR increases of more than 30%:
Brisbane, Australia (+35.9% to US$127.91); Melbourne,
Australia (+33.3% to US$166.61); and Sydney, Australia
(+31.8% to US$150.48).
- Mumbai, India, ended the month
with the largest ADR decrease, falling 8% to US$192.79.
- Beijing experienced the largest RevPAR increase, jumping 48.4% to US$46.54. Sydney (+41.6% to US$116.76) and
Shanghai (+41.1% to US$51.78) also reported large RevPAR
increases.
- Two markets posted RevPAR decreases: Osaka, Japan
(-7.4% to US$79.96), and Bali (-4.2% to US$86.32).
January 2010 Results for
Hotels in Europe
Figures for occupancy, average
daily rate and revenue per available room ranged from double-digit
losses to double-digit gains, depending on the market and the
currency used for comparison.
"Europe, like the
Asia Pacific region, is one of only two world regions that
reported growth in occupancy for all their respective sub
regions," said Elizabeth Randall.
"Whilst European occupancy stands at 48.2% - some 12.8
percentage points behind Asia Pacific - it reflects a continuing stabilisation of market conditions, may it be on low levels."
Highlights from Key Market
Performers in January 2010
- Tel
Aviv, Israel, experienced the largest occupancy increase, rising
47.9% to 62.2%. Four other markets reported
occupancy increases of more than 10%: Frankfurt, Germany
(+14.6% to 58.4%); Moscow, Russia (+11.6% to
43.3%); Athens, Greece (+10.6% to 42.3%); and
Milan, Italy (+10.4% to 51.9%).
- Gothenburg,
Sweden, posted the largest occupancy decrease, falling 11.1% to 42.4%, followed by Hamburg, Germany, with a
10.4% decrease to 48.7%.
- Berlin, Germany,
reported the largest ADR increase for the month, up 8.1% to
EUR82.11, followed by London, England, with a 7.2% increase
to EUR125.60.
- Rome, Italy (-13.6% to EUR113.50), and
Dublin, Ireland (-13.5% to EUR75.40), reported the largest
ADR decreases among the key markets.
- Tel Aviv experienced the
largest RevPAR increase, jumping 51.8% to EUR88.92,
followed by Frankfurt (+17.6% to EUR72.36) and Berlin
(+14% to EUR41.74).
- Two markets posted RevPAR
decreases of more than 15%: Barcelona, Spain (-16.2%
to EUR38.74), and Munich, Germany (-15.1% to EUR50.32).
Hotels in Middle East / Africa
- January 2010 Results
The region's OR in January fell 2.3%
to 54.8%, ADR decreased 1.9% to US$170.20, and RevPAR decreased 4.1% to
US$93.23.
"The African sub regions are the ones boosting
the overall results for the Middle East / Africa region, which is
partly due to exchange rates," Ms Randall said. "But the
Middle East still achieved the second highest RevPAR of all the
world sub regions at US$120, surpassed only by the Caribbean with
US$128 ... Overall, the
Middle East / Africa region continues to be one of two regions that
still reports declines in RevPAR ... It is good
to see the decline is getting smaller, from -7% in December
to -4% for January compared to the prior year. Therefore,
we still expect the region to follow on the recovery path that we
set up last month."
Highlights from Key Market
Performers in January 2010
- Amman, Jordan, reported the
largest occupancy increase, rising 7.1% to 44.1%,
followed by Beirut, Lebanon (+6.1% to 57.6%), and
Dubai, United Arab Emirates (+6.1% to 72.1%).
-
Three markets posted double-digit occupancy decreases: Abu Dhabi,
UAE (-27.1% to 56.5%); Muscat, Oman (-21.6%
to 53.1%); and Johannesburg, South Africa (-10.1% to
47.9%).
- Three markets experienced ADR increases of 25% or more: Cape Town, South Africa (+49% to
US$166.30); Johannesburg (+34.6% to US$92.62); and Beirut
(+25.7% to US$206).
- Muscat led the ADR decreases,
falling 25% to US$256.73, followed by Abu Dhabi with a
18.3% decrease to US$286.80.
- Cape Town ended the month
with the largest RevPAR increase, jumping 46% to US$98.58,
followed by Beirut with a 33.4% increase to
US$118.76.
- Muscat (-41.2% to US$136.27) and Abu Dhabi
(-40.5% to US$162.02) reported the largest RevPAR
decreases.
See recent travel news from:
Travel News Asia,
STR,
January 2010
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