V Australia Sponsors Australian Open

Australian Open organisers have signed a sponsorship deal with V Australia, the international airline of Virgin Blue Airlines Group. Under the agreement, V Australia is now the official airline of the Australian Open and the Brisbane International.

The new partnership will see all Tennis Australia staff travel with V Australia internationally and Virgin Blue domestically.

“We are excited to have V Australia as a new partner for the Australian Open and Brisbane International,” said Tennis Australia’s CEO Steve Wood. “V Australia is a vibrant new brand and a natural fit for the Australian Open and the Australian Open Series event in Brisbane.”

Scott Swift, Executive General Manager, V Australia, said, “The game of tennis was once known as the ‘Game of Kings’ but is now a game enjoyed by all from the elite professional tournaments to backyard rallies. In the same way tennis appeals to a large cross-section of the community, so to does V Australia which offers a suite of travel options from premium top-end Business to spacious Premium Economy and Economy travel.”

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