In recognition of its rapidly expanding presence
in the Middle East and its anticipated expansion in Africa,
Marriott International has confirmed it will open a new regional
headquarters in Dubai on January 1, 2010.
The office will greatly expand its current
area operations in the region and its opening coincides with the
30th anniversary of Marriott’s participation in the region’s
hospitality industry.
The new regional office will
be responsible for the operations, finance, sales, marketing,
human resources for five of Marriott International’s hotel and
resort brands in the Middle East and Africa, including its JW
Marriott, Marriott, Renaissance, Courtyard by Marriott and
Marriott Executive Apartments brands. Today, the company has an
area team in Dubai which reports into its London-based regional
office.
“We are positioning ourselves to take full
advantage of the unprecedented growth in tourism that the region
is predicted to attract over the next decade,” said Ed Fuller,
president & managing director of international lodging for
Marriott International.
He said that some 68
million arrivals are expected in the Middle East by 2020. “Couple
that with the global spotlight the FIFA World Cup will focus on
the southern part of Africa in 2010 and you have the foundation
for amazing growth despite the current economic difficulties,” he
added.
Marriott’s portfolio of
hotels in the Middle East and Africa has increased substantially
since the company opened its first hotel in Riyadh, Saudi Arabia
in 1980.
“Today, we operate 22 properties spanning
five lodging brands and totaling more than 6,500 rooms. We expect
to more than double our presence in the region over the next 36
months as we add approximately 30 hotels,” Mr Fuller said.
In addition to the new regional office, Marriott International
will continue to have a development team and a global sales office
based in Dubai.
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