Hokkaido Tracks appoints Sales and Marketing Agent for Hong Kong and China

Hokkaido Tracks Holidays, a luxury accommodation and holiday provider in Niseko-Hirafu, has appointed Africa Panda Enterprise as sole sales and marketing agent for Hong Kong and P.R. China.

African Panda is a Hong Kong based marketing company which specialises in promoting unique tourism products within the region.

African Panda executive Director, Celia Chan, said “We believe that with our experience in the Chinese market and the understanding the marketing direction of Hokkaido Tracks Holidays, we are much geared to representing this exciting product in Hong Kong and Shanghai.”

Gregory Hough, Marketing Manager of Hokkaido Tracks Holidays added, “This appointment represents our commitment to growing these regional markets. Over the past 2 years we have seen a growth of almost 30% in our winter bookings and are looking to grow this and the summer markets. The accessibility to Niseko is very attractive and we are receiving a lot of support from carriers and trade partners to the region.”

Located in the beautiful natural surrounds of Niseko Hirafu Alpine Resort, Hokkaido Tracks Holidays offer a distinctively unique portfolio of condominium, resort house and penthouse properties with a range of premium guest services in one of the fastest growing resorts in the world.

The accommodation, on the doorstep to Niseko’s renowned powder snow, gourmet cuisine and revitalizing natural hot springs, offers chic, fully furnished interiors, and the latest in cutting edge alpine architecture.

Complementing the luxury accommodation is a professional bilingual resort services team, offering a wide variety of services before arrival in Japan and throughout the Niseko experience.

Hokkaido Tracks was established in 2003 by three Australians from diverse backgrounds who shared a passion for skiing, a fascination with Niseko and its abundant powder snow, and a vision to introduce a hospitality and accommodation model based on a common concept in the ski resorts they had visited internationally. These individuals were Matt Dening, and Simon and Joasia Robinson.

Since its establishment, the passion that inspired three Australians has spread to the point where Niseko is now one of the fastest growing ski resorts in the world. As leaders in the community, the directors and staff of Hokkaido Tracks contribute in meaningful ways to the sustainable development of Niseko.

See other recent news regarding: Travel News Asia, Hokkaido Tracks, Japan, Ski, Hong Kong, Niseko, Hokkaido