Continental Airlines has expanded its mobile
boarding pass service to Frankfurt Airport, becoming the first
U.S. carrier to offer paperless boarding passes outside of the
United States. The new service allows customers to receive
boarding passes electronically on their cell phones or PDAs and
eliminate the need for paper boarding passes.
“Continental is continuing to lead our U.S.
competitors by being the first to offer mobile boarding passes at
an airport outside of the United States,” said Mark Bergsrud,
senior vice president of marketing programs and distribution for
Continental. “Our customers have told us this is the type of
self-service technology they want, and we are pleased to make it
available at Frankfurt.”
Mobile boarding passes display a two-dimensional
bar code along with passenger and flight information, and scanners
at the security check point validate the authenticity. The
technology prevents manipulation or duplication of the boarding
passes and heightens security.
Continental was one of the first carriers to
offer paperless boarding passes in the U.S. in a pilot program
with the Transportation Security Administration that began in
December 2007. The airline currently offers mobile boarding passes
at 35 airports, including its hubs in New York, Houston and
Cleveland, with plans to expand to more U.S. and international
destinations.
Continental operates daily nonstop flights to
Frankfurt from both its New York hub, Newark Liberty International
Airport, and its Houston hub at Bush Intercontinental Airport.
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