British Airways is to provide complimentary
black cabs and executive cars for premium customers to speed their
ground journey to and from Heathrow airport.
The airline has teamed up
with green award-winning Computer Cab plc to offer a free transfer
service to and from Terminal 5.
First and Club World customers
living within 100 miles of the airport will be able to take
advantage of the service.
"There is no better way to
travel to and from Heathrow than in a black cab," said Richard
Tams, British Airway's head of UK and Ireland sales.
"You
can use the M4 bus lane to beat the traffic queues, and you have
the most knowledgeable drivers in London at your service.
"This is a fantastic additional service for premium customers
whether they live in Belgravia, Bath or Birmingham."
A
fleet of 3,000 licensed London taxis will be available to pick up
customers from home or the office for the drive to Heathrow, and
on return a meet and greet service will ensure a seamless journey.
The move builds on the airline's BAcking Britain campaign,
which offers 15 million of free flights to small and medium sized
businesses.
The cab service will begin on May 18 as a
three-month trial.
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