Hertz has entered Sri Lanka through a licensee
agreement signed with Andrews The Car Rental Company. It is also
working with Discover the World Marketing to handle international
car rental reservations, and has joined forces with SriLankan
Airlines’ FlySmiLes frequent flyer program.
“Hertz has
entered Sri Lanka with a three-pronged approach – we signed a
license agreement with Andrews The Car Rental Company which is part
of Andrews Travels, one of the oldest tour operators in the
country; we appointed Discover the World Marketing Sri Lanka to
handle outbound; and we are the exclusive car rental partner in SriLankan Airlines’ FlySmiLes frequent flyer program,” said Wong Soon Hwa, Hertz Vice President and General Manager, Asia and
Japan “The integrated approach has been engineered to position
Hertz to fully maximize the Sri Lankan market’s potential in
leisure as well as corporate rentals.”
The Licensee Agreement with Andrews The Car Rental Company provides Andrews the right to operate the Hertz brand
throughout Sri Lanka. Hertz Sri Lanka will initially be operating
from Colombo the capital and gradually expand country-wide; driven
by demand.
Self-drive, chauffeur drive and airport
transfers on compact and midsize cars are available. A fleet of
brand new Nissan vehicles is offered.
Driver-cum-Guide packages, which incorporate sightseeing
opportunities and local area attractions, are also available. Chauffeur
service is provided by highly experienced, professionally trained
English-speaking drivers. Chauffeurs speak fluent English, are
equipped with mobile phones and are licensed by the Sri Lanka
Tourist Board.
As the exclusive car rental partner of
SriLankan Airlines FlySmiLes frequent flyer program, Hertz offers
program members discounted Hertz Affordable Rates when they rent
with their FlySmiLes corporate discount number and offers members
mileage with each qualified rental at participating locations
worldwide.
To celebrate its entry into Sri Lanka, Hertz is
offering SriLankan Airlines' FlySmiLes members triple miles for
qualifying rentals at participating locations worldwide as well as
contributing US$1 to the “Sinha Salsevana” Girls Orphanage for
every domestic and international rental.
“Andrews, a pioneer in the Sri Lanka tourism
industry, is delighted to be the latest addition to the Hertz
global network. As Sri Lanka spears ahead in its nation building
on the threshold of a new dawn, we see a new era in tourism. Hertz
Sri Lanka will be the first choice brand for vehicle rental in Sri
Lanka, delivering the best service and products that Hertz is
known for by both corporate and leisure customers,” said Maahen
Kariyawasan, Managing Director of Hertz Sri Lanka.
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