Not surprisingly, data from STR shows Mexico’s
hotel industry occupancy dropped more than 50% at the end of April
and beginning of May. This is after the outbreak of influenza A (H1N1), or
the swine flu as it has also been called, was announced.
“Mexico was already reeling from bad publicity from gang- and
drug-related violence," said Jan Freitag, vice president Global
Development at STR. "This swine flu outbreak did not help the
cause of the country’s hotel industry.”
Hotel’s in Mexico
reported rapid occupancy decreases at the end of April and first
few days of May:
• Sunday, 26 April, occupancy was at 36.1% (-21.1% in year-over-year results).
• By
Wednesday, 29 April, occupancy was below 30%, down to 29.5% (-46.8% in year-over-year results)
• By
Saturday, 2 May, occupancy had dropped even more to 24.4%
(-62.1% in year-over-year results).
• Overall for the
week, Mexico reported a -50.7% drop in occupancy.
“The impact of H1N1 influenza is severe, but we hope it will be
fairly short-lived as the international media reports on the
easing of travel restrictions," Freitag added. "However, it
will likely be felt throughout the summer.”
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