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Denizen Hotels - A New Hotel Brand from Hilton

Travel News Asia Latest Travel News Podcasts Wednesday, 11 March 2009

Hilton is adding a new global lifestyle brand - Denizen Hotels - to the Hilton Family of Brands.

“We are thrilled to welcome Denizen Hotels into our portfolio of brands,” said Christopher J. Nassetta, President and Chief Executive Officer, Hilton Hotels Corporation. “While we continue to operate in a challenging macro economic environment, the addition of Denizen Hotels demonstrates our commitment to continuing to invest in our long-term growth. Denizen Hotels, a lifestyle brand that will attract business and leisure travelers across cultures and generations and has an authenticity that will appeal to today’s sensibilities, will be highlighted by exceptional design and service at an accessible price point. This new brand rounds out our Luxury & Lifestyle portfolio, which includes the Waldorf Astoria, the Waldorf Astoria Collection and Conrad Hotels & Resorts.”

Denizen Hotels will offer both substance and style, creating a technology-rich, smart-in-design living environment. From innovative check-in experiences to in-room curated comfort, Denizen Hotels will harness design and technology inspiration to provide a transformative guest experience for the world citizen.

“The term denizen literally means ‘citizen of the world,” said Ross Klein, Global Head Luxury & Lifestyle Brands, Hilton Hotels Corporation. “We created this new brand in homage to guests who desire and deserve the best hotel experiences, both on an emotional and functional level. We are excited to introduce this new concept and look forward to welcoming the denizens of the world to our properties.”

Harnessing the diversity of world renowned architects and interior designers such as Charles Allem, Clodagh and David Rockwell to shape and envision each space, Denizen Hotels’ internal and external spaces will reflect the influence and eclecticism of world class international design.

With developments planned in cosmopolitan, urban cities as well as resort destinations, Denizen Hotels provides for everything from an inspiring urban weekend getaway to a rejuvenating retreat or smart business trip in destinations across the globe.

Active development negotiations are currently underway for resorts and destinations in key cities throughout the globe; including, but not limited to Abu Dhabi, Austin, Beverly Hills (California), Buenos Aires, Cancun, Hollywood (California), Istanbul, Jerusalem, Las Vegas, London, Los Cabos, Miami, Montreal, Mumbai, New York City, Panama City and Washington D.C.

See other recent news regarding: Travel News Asia, Hilton, Conrad, Waldorf Astoria, Denizen

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