Visa and MSN in partnership for Launch of Website and Delivery Channel

Visa has launched a new website, visagreatbreaks.com, a one-stop online resource for Visa cardholders’ travel-related needs. Visa cardholders anywhere in the world can now research, plan and book their travel arrangements online through the site, and take advantage of special travel deals and Visa offers, all in one sitting.

visagreatbreaks.com is linked with MSN’s new online channel “Destinations”. This is the first time in Asia Pacific that MSN has worked with a partner to offer a channel where travelers can retrieve and share information on travel locations.

Singapore is the first country in Asia Pacific to launch visagreatbreaks.com with subsequent launches planned for early 2009.

June Seah, Regional Head, Acceptance, Visa International said, “We partnered with MSN because it has an extensive reach, a strong subscriber base and tools  such as a mobile application and a desktop gadget that enable instant access to, and download  of, travel information. Combined with the features of Visagreatbreaks.com, the travel resource will  help our cardholders save their precious time and money.”

In addition, Visa cardholders and visitors to “Destinations” can sign up to MSN alerts for information on exclusive travel deals and Visa offers through Windows Live Messenger, Windows Messenger or through e-mail. Videos on travel locations will also be made available  on Destinations.

Cardholders will be able to download applications through a mobile phone or through the desktop to access travel or accommodation offers whether they are at home or on the go. The application and gadget will be released later this year.

Gary Chin, Multinational Sales Manager, Asia Pacific, Microsoft said, “This is a wonderful partnership that makes it easier for Visa cardholders to discover more about what the world has to offer as well as get great deals for planning a perfect holiday. The tools available on the MSN channel, in partnership with visagreatbreaks.com, mean that cardholders can read about other travelers’ experiences and share their own experiences with others via Window’s Live Spaces.”

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