Bavaria Roadshow to Visit Brisbane, Auckland, Sydney and Melbourne

Singapore passenger arrivals to Munich Airport are expected to double this year and Bavarian tourism officials are targeting the growing number of outbound travellers from Singapore and other key Asian markets with a regional road show, which started in Singapore earlier this week.

Under the slogan ‘Jewels of Romantic Europe’, tourism partners of Bavaria (Germany) and Tirol (Austria), will promote the year-round holiday destinations with trade events in Brisbane, Sydney, Melbourne and Auckland.

Brisbane -14/15 August
Auckland - 17/18 August
Sydney - 19/20 August
Melbourne- 21 August

Passenger numbers from Singapore are expected to reach more than 14,000 in 2008, reflecting the growing interest among Asian travellers eager to discover the delights of scenic southern Germany.

“Last year Bavaria counted 165,000 overnight stays from South East Asia and Tirol registered nearly 11,000 overnight stays from Asian travellers. We expect these numbers to grow even higher this year with the launch of Lufthansa’s new non-stop connection to Munich from Singapore,” said Richard Adam, General Manager, Bayern Tourism Marketing.

Lufthansa’s new Munich service operates five times a week, offering travellers an additional 1,105 seats per week between Singapore and Germany.

“Munich Airport can be used as a hub for many connecting flights throughout Europe as it provides travellers with excellent facilities. With over 34 million passengers per year, Munich Airport ranks number seven among the top 10 European airports,” explained Florian Poetsch, Marketing Manager - Incoming Tourism, Munich Airport.

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