InterContinental Hotels
Group is to manage a third Crowne Plaza hotel in the thriving industrial community of
Sohar, in Oman.
The Sohar Industrial Port Company project launched in 2002, is a joint venture between the Omani Government and the Port of Rotterdam.
Located 240 kilometres from the capital Muscat, the port and surrounding industrial and residential areas are set to become the economic
backbone of Oman’s diversification effort.
The new Crowne Plaza will make a significant contribution to InterContinental Hotels Group’s regional expansion plans which will see almost
7000 rooms come online by 2010. While Crowne Plaza Sohar will become the third property under the brand in Oman, a total of six Crowne Plaza
hotels are expected to open within the next 18 months across the Middle East region.
Planned to open at the end of 2007, the 126 room Crowne Plaza Sohar will be
one of the first internationally branded hotels in the area. It will feature a
diverse mix of food and beverage, leisure, commercial and service outlets, including a Mediterranean restaurant, a lobby-level patisserie, sports
bar, poolside dining and a banquet hall catering for up to 400 guests.
Extensive leisure facilities will include a bowling alley and a health club with an outdoor swimming pool, steam room, sauna and massage
facilities, tennis courts and a fully equipped gym.
Speaking about the new development, Michel Augier, Acting Chief Operating Officer, InterContinental Hotels Group, Middle East and Africa
said,
“We are forecasting significant growth of the Crowne Plaza brand across the Middle East and the latest property to be developed in Oman is
testament to the commitment we have made to the region. Oman is a key destination for IHG and this development is part of our global expansion
objective, which is to grow by 50-60,000 rooms by 2008.”
In addition to the hotel, the Sohar industrial area will include a refinery, steel and aluminum production facility and a wide range of petrochemical
projects. Its proximity to the booming economies of the Gulf and the Indian subcontinent make the port of Sohar the ideal transport and logistics
hub.
Traditionally a fishing town, Sohar was an ancient capital of Oman where legend has it Sindbad the Sailor was born. The town is close to ancient
copper mines and Jebel Akhdar (the Green Mountain), the tallest mountain in Oman.
While Crowne Plaza Sohar will be operated by InterContinental Hotels Group, the property is owned by Samco Trading & Contracting.
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