KM Properties, the real estate development division of KM Holding, is to launch a dedicated hospitality and leisure management
division - Tamani Hotels & Resorts.
The
move follows in the wake of the group’s launch last year of a US $2.3 billion Islamic-compliant real estate fund. The fund has been
established to develop and own an international chain of hotels, and other real estate assets encompassing residential, commercial and retail
components, that abide by Islamic principles. It also spread investment across various complementary commercial real estate assets worldwide.
“The Islamic-based business model and product proposition which has been created as a result of extensive studies carried out by KM Holding,
and supported by retained industry respected professional showed that ‘value could be added without necessarily opting to selling alcohol’,”
said Khulood Al Rostamani, Co-founder and Group Director of KM Holding. The business model addresses the issue of loss revenue from
alcohol and replacing it with alternative revenue generating streams.
“We are offering the Tamani brand to owners and developers of exclusive and prime real estate assets, unique resorts, including palaces with our
product offer called ‘Tamani Exclusive’ where we will manage exclusively premium properties located in prime locations.”
KM Properties has six hotel projects currently under development in Dubai, totalling more than 2,500 rooms, all of which will be operated by the
Tamani Hotels & Resorts brand.
“Our vision is to develop a group of upmarket hotels. We will develop in high-class residential destinations. We will have a strong focus on
quality, from bed sheets and towels to European-style furniture. There will be a great attention to detail,” said Alain Guernier, CEO, Tamani Hotels
& Resorts.
“It is our aim to have 8-12 hotels in operation within the next three years. We want a limited number of properties and want to develop them well.
We want to grow in a smart way,” he added.
The Tamani Hotels & Resorts portfolio will include 3, 4 and 5 star properties, located in the Middle East, North Africa and Asia. The UAE, Saudi
Arabia, India, Malaysia and Indonesia have also been identified as potential destinations.
Adhering to Islamic principals, Tamani Hotels & Resorts will be alcohol free, serve halal food and will donate a percentage of profits to recognized
charities.
“Tamani Hospitality & Leisure combines Islamic and wholesome values with passion for creativity, innovation and excellence to deliver globally
recognised and respective hospitality and leisure brands,” Guernier said.
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