Emirates Hotels and Resorts has tied up with Sodashi for its world-renowned brand of spa treatments and
products.
Sodashi products and treatments will soon be available at Emirates Hotels and Resorts’ Timeless Spas, initially at Emirates
Al Maha Desert Resort
& Spa and Emirates Marina Hotel & Residence, which is due to open in September 2007. The Sodashi range will then be rolled out at all Emirates’
luxury Timeless Spas, complementing its existing Babor range of products and treatments.
Guests at Emirates Hotels and Resorts range of properties can now choose between Sodashi and Babor treatments based on their preferences
and product’s applications. Professional staff with extensive experience are on hand at the Timeless Spas to advise guests of the best treatment for
their skin-types, skin-conditions and needs. The products are also available for purchase at the
properties.
Produced in Australia, Sodashi treatments and products are natural and
widely considered as one of the purest spa brands in the world. Its entire range of
formulations draws upon the regenerative power of plants, herbs, marine algae extracts and precious essential oils. An ancient Sanskrit term that
translates to “wholeness, purity and radiance”, Sodashi is an organic skincare and body-care line with a no-expense-spared philosophy. It
caters to both genders, all age groups, and is ideal for frequent flyers and those with a hectic lifestyle as the products have anti-ageing, purifying,
hydrating, revitalising and balancing properties.
Tony Williams, Vice President Resorts & Projects at Emirates Hotels & Resorts
said, “The Timeless Spa at our flagship property Emirates Al Maha
Desert Resort & Spa has been incredibly successful and continues to receive accolades for enhancing our guests’ experience. Through the
Timeless Spa in each of our properties we intend to make Dubai an important city on the world’s spa and lifestyle map.
He
added, “Both Babor and Sodashi create a synergy with their brand management and unique appeal. While Babor’s leadership in the traditional
spa market is undisputed and we are extremely happy with their product range, support and service, Sodashi complements it and offers a very
fresh approach. We are also working with Sodashi to develop signature products for our Timeless Spas and an exclusive range for our guests.”
Sodashi’s exclusive range will be launched at Emirates Wolgan Valley Resort & Spa in Australia when it opens its doors in 2008.
Both, Sodashi and Babor, are exclusive to spa owners and spa consultants, and are unavailable at any retail outlet. In partnership with
Babor, Emirates Al Maha has developed its own range of exclusive treatments using traditional frankincense and date extracts, known for their
recuperative and relaxation properties.
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