Rezidor SAS appoints Shaker to target Mid East leisure market

Rezidor SAS Hospitality has appointed Hany Shaker as Director of Sales - GCC & Middle East, for its regional office in Dubai.

Shaker, a Greek national, with Arabic as his mother tongue, joins Rezidor SAS from the Grosvenor House hotel in Dubai, where he held the position of Senior Sales Manager GCC. Shaker brings seven years of GCC industry experience to the Rezidor team.

Craig Senior, Regional Director Sales & Marketing, Rezidor SAS Hospitality said, “In his new role, Hany will be focusing on the leisure segments, with particular concentration on wholesalers, tour operators and travel agents in the region. He will also drive the outbound leisure sales from Dubai and the Gulf.”

Rezidor SAS currently operates 15 properties in eight countries in the region under the umbrella of the first-class, full- service Radisson SAS brand. It recently announced an additional 14 properties by 2008 in the Middle East, introducing its multi-brand strategy to the region by launching the mid-market Park Inn brand into primary locations in secondary cities and secondary locations in prime destinations. The top of the line luxury Regent Hotels and the new lifestyle brand Hotel Missoni will follow shortly.

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