Virgin Blue enhances Corporate Plus Fares

Virgin Blue has stepped up its tenacious campaign to attract more corporate and Government travellers with the overhaul of its business friendly Blue Plus fare to offer a number of new benefits including a book and hold capability.

The enhanced “Corporate Plus” fare comes as a result of feedback from Virgin Blue’s existing corporate and Government clients who have been limited in their ability to use Virgin Blue due to the instant purchase requirement.

Corporate Plus fares come with a host of benefits for business travellers. These include:

- Complimentary access to The Lounge, now with wireless broadband facilities and complimentary food and beverages.

- Priority check-in to express Corporate Plus Guests through the process.

- Generous baggage allowance of up to 32 kg.

- If flights are booked through the Virgin Blue Guest Contact Centre or a preferred Travel Management Company, the instant purchase requirement is removed, allowing the benefit of booking and holding for up to 48 hours.

The new fare is also available on Virgin Blue’s international airlines, Pacific Blue and Polynesian Blue.

Mathias Friess, Virgin Blue’s newly appointed General Manager, Sales, said, “Corporate Plus is critical in our strategy to attract a fair share of the Government travel market and the main beneficiaries of the redesigned fare product will be corporate Australia and Government agencies.”

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