2,200 Utell by Pegasus Member Hotels Cut Rates for Promotion

More than 2,200 Utell by Pegasus member hotels are participating in the 2005 yearlong GREATRATE promotion. The well-known discount rate program recorded increases in promotional bookings for many hotels and travel agencies in 2004, generating more than 400,000 room nights around the world.

“Last year was our best one yet for GREATRATE bookings,” said David Taylor, director of sales and marketing for The Lowndes Hotel in London. “Since expanding the amount of inventory we make available for the promotion, we’ve seen an increase of 91 percent in revenue. Room nights booked via GREATRATE were up 105 percent in 2004.”

More than 2,200 hotels - including 1,600-plus properties in Europe, nearly 500 in the Americas, and 180 in Asia Pacific - are offering discounted rates via the GREATRATE program.

Discounts at participating hotels begin at 15 percent, with many properties offering steeper cuts that range as high as 50 percent off rack rate. During July and August, the minimum discount at participating hotels is 25 percent. As an added value, all guests booked via GREATRATE receive a complimentary breakfast after each night of their stay.

“The GREATRATE program, with its broad range of diverse hotels, has been a tremendous asset to our corporate client base, " said Trevor Elswood, commercial director of Booking Services International, a leading European agency serving primarily business travelers. "Our GREATRATE bookings were up 278 percent in 2004, making it one of our most important programs."

Rates are available at participating properties through December 31, 2005, and are valid seven days a week. All bookings require a minimum two-night stay, with no maximum stay restrictions.

A sample of hotels offering GREATRATE's:

Carlton Hotel, Singapore from 125 SGD 
Normandy Hotel, Paris from 162 EUR 
Excelsior Hotel, Frankfurt from 65 EUR 
Lowndes Hotel, London from £155 GBP 
Shinjuku Prince Hotel, Tokyo from 14000 YEN 
Hiberia Hotel, Rome from 80 EUR 
Pan American Hotel, New York from $129 USD

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