Kodak and Hong Kong Disneyland Set to Create and Capture Magical Moments in New Alliance

Eastman Kodak Company will be the exclusive supplier of digital and traditional imaging products and services at Hong Kong Disneyland, in a multi-year agreement that expands the company’s 50-year relationship with The Walt Disney Company. Set to open September 12 this year, Hong Kong Disneyland is the first Disney theme park in China.

Kodak will sponsor the Fantasy Gardens pavilion in Fantasyland, one of four themed lands at the Park and a realm of imagination and enchantment where classic Disney stories spring to life. Fantasy Gardens is a unique scenic attraction specially designed for Hong Kong Disneyland, where guests can meet, greet and pose for photos in five themed gazebos with their favorite Disney friends. Kodak Picture Spots around the park will offer guests additional opportunities to capture great photo moments with their friends and families. 

The agreement also extends to digital photo printing stations, digital products and services such as photo capture systems and supplies in different feature attractions, in-park photographers, sales of traditional products such as one-time-use cameras, and on-site photo processing. 

“Hong Kong Disneyland will be the top world-class family vacation destination in the region offering entertainment experiences that are fun and exciting for the entire family,” said Don Robinson, Managing Director of Hong Kong Disneyland. “We are pleased to be working with Kodak to inspire such magical moments and timeless traditions to all our guests, and create memories that will last a lifetime.” 

“This is a great opportunity for us to extend our relationship with The Walt Disney Company in this strategically important region, and provide innovative picture-taking products and services to guests at Hong Kong Disneyland,” said Ying Yeh, Chairman of Kodak’s Greater China operations and a Kodak Vice President. “As people across China and Asia discover the magic of Hong Kong Disneyland, they can capture and share their treasured memories with a full range of Kodak products.”

Hong Kong Disneyland guests will be able to print photos from their digital cameras and mobile phone cameras using Kodak Picture Maker kiosks and order stations inside the park. Kodak will manage the walk-around photography at Hong Kong Disneyland, in which roving photographers – using proprietary technology from Kodak Event Imaging Solutions (EIS) – will take family snapshots that guests can select and print before they leave. Kodak digital memory cards, traditional products and same-day processing will also be offered at the park.

“Guests at Hong Kong Disneyland will find a lifetime’s worth of great memories, and a full line of easy-to-use Kodak products to help them capture and share those memories in pictures,” said Karen Smith-Pilkington, Chairman and President, Greater Asia Region, and a Kodak senior Vice President. “Our intent is to help guests not only take great photos of their Disneyland experience, but also to share those experiences with friends and family with real Kodak pictures.”

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