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ENVIRONMENTAL
TOURISM TASK FORCE - A NEW PATH FOR DUBAI
Below you will find the entire speech
delivered By Mr. Gary Mason, DTCM Senior Manager Tourism Affairs, on
behalf of DTCM Director General, Khalid A. bin Sulayem at the above
seminar on the environment and tourism.
Distinguished
guests, members of the media, ladies and gentlemen,
On behalf of the
Dubai Department of Tourism and Commerce Marketing, and our Director
General, Mr. Khalid A. bin Sulayem, it gives me great pleasure to
address this seminar.
2002 has been
designated as the International Year of Ecotourism by the United
Nations General Assembly. This offers a unique opportunity for
interested local and national stakeholders to review the social and
environmental benefits that the ecotourism approach can present to
host countries when suitably integrated into their development
strategies.
The general
public is becoming progressively more aware of the connections between
tourism and the environment, and 2002 could be the year when
ecotourism attains even greater recognition and momentum around the
world.
Tourism is
arguably the world's biggest industry and has been largely given a
‘free-reign’ to develop throughout the globe with limited, or in
some cases, no guidelines at all.
It is now
recognized that if travel and tourism is to flourish, it must develop
in a totally sustainable way. The overriding reality is that early in
this new century we can expect twice as many travelers as today. The
travel and tourism industry transports, accommodates, feeds and
entertains each one of them, with evident implications for consumption
and impacts on the environment.
The environment
is tourism’s base. Tourism shapes and affects the environment. A
widely acknowledged problem is to the extent to which ill-conceived
and poorly-planned tourism developments can erode the very qualities
of the natural and human environment that attract visitors in the
first place. Recognition of this problem is required not just at
international and national levels but also at the local level where
impacts and concerns are most apparent.
In Dubai, the
DTCM is playing a proactive role having created the Environmental
Tourism Task Force, which has two primary objectives:
1.
To secure a clear understanding on environmental issues in Dubai by
identifying threats to the environment and their influences on the
perceptions of the visitors, tourists and residents of Dubai.
2.
To effect change within the emirate of Dubai’s tourism and
hospitality sector and related industries by creating awareness,
recommending policy changes and by influencing the appropriate
parties.
As is obvious
from these objectives - the DTCM’s work is focused beyond mere
policy statements. As an environmentally aware government
organization, we strive to improve the environment in ways that
enhance the overall quality of life for both visitors and residents
alike, as well as encouraging ways to promote sustainable tourism.
In the past, our
organization has been involved in a series of major environmental
initiatives, including the staging of the first-ever environmental
workshop for hoteliers and the real estate industry along with
specific tourism industry Best Practice Workshops that focused on
energy, water conservation and waste management.
We have also
participated in major international environmental campaigns such as
the ‘Clean-Up’ the World campaign in 1999 that captured the
interest of communities worldwide and also at a local level, a variety
of clean-up campaigns have been successfully organized by DTCM with
industry support in popular tourist sites and beauty spots within the
emirate.
As the sole
planning, development and regulating authority for all matters
pertaining to tourism in the emirate, the DTCM recognizes the
importance of protecting the environment for residents, tourists and
future generations.
We have organized
and participated in similar awareness building initiatives offering a
timely opportunity for all those involved in the field of tourism and
the environment to advance some of the ground rules for action along
with ideas for future development.
Being
"environmentally friendly" is no longer a PR exercise -
although, it brings considerable positive outcomes for a company in
terms of an enhanced reputation.
To ensure that we
maintain and further strengthen our position as a leading tourist
destination, we have to dedicate ourselves to the vision of true
sustainable development - with active engagement in conservation
efforts and awareness building whilst maintaining a cultural
integrity.
Tourism is a
vital and expanding economic force. It holds a distinctive position
that affects the direction of development not just for short-term gain
but also for sustainable long-term investment.
One of the aims
of the DTCM task force is to lead the way in initiating a dialogue
between those actually engaged in tourism - service providers, public
administrators and academics - resulting in the spread and
continuation of responsible tourism within the emirate. We are
positive that today’s seminar will be another step forward in the
right direction.
Thank you ladies
and gentlemen.
SPEECH
DELIVERED BY MR. GARY MASON, DTCM SENIOR MANAGER TOURISM AFFAIRS, ON
BEHALF OF DTCM DIRECTOR GENERAL, KHALID A. BIN SULAYEM.
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