The
InterContinental Hotels Group has said it intends to launch its Express by Holiday Inn brand in Hong Kong
within the next four months. The scheduled opening of Express by Holiday Inn Causeway Bay Hong Kong
is
January 2005.
Express by Holiday Inn, one of the fastest growing brands in its market segment in
the Americas and Europe, averages two new hotels each week and has already built up a commanding presence of 1,350 hotels in the Americas and
Europe. Established in the early 1990s, Express by Holiday Inn has earned a reputation for providing friendly service
with refreshing modern accommodations at affordable prices.
InterContinental Hotels Group’s Chief Operating Officer for North Asia, Mr Edmond Ip,
said, “Both the inbound and domestic travel markets in China are growing rapidly and we believe that Express by Holiday Inn will be well placed
to catch this wave. It is a strong brand that provides essential services that are critical and core to travellers’ needs.
Travellers will appreciate the consistent quality and affordable accommodations offered by Express by Holiday Inn.
Express by Holiday Inn Causeway Bay Hong Kong will be a taste of things to come for independent travellers to this
key gateway city and for domestic travellers from China as well.”
Express by Holiday Inn Causeway Bay Hong Kong is strategically located in the heart of commercial and retail hub,
Causeway Bay. It is also next to Times Square, a well-known landmark in Hong Kong. The 29-storey hotel will have
close to 270 guest rooms, a self-sufficient business centre and two meeting rooms. The hotel will also offer laundry
services and Internet access.
Mr A. Patrick
Imbardelli, InterContinental Hotels Group’s Managing Director, Asia Pacific,
commented, “The launch of the Express by Holiday Inn brand in Hong Kong heralds the beginning of a major growth phenomenon. As part of the
Group’s ongoing efforts to strengthen its differentiated brand portfolio and to grow its distribution to meet the
various needs of today’s discerning traveller, we will be expanding the brand’s reach by establishing more Express
by Holiday Inn hotels in other key destinations throughout the region in the coming months. Express by Holiday Inn
is here to stay and it is certainly the brand to watch.’’ |