International luxury hotel chain Le Méridien Hotels & Resorts
has relocated its Regional Marketing Office to Singapore to further enhance its availability and
quality of service to its clients, guests and marketing partners.
Singapore being strategically located in the Asia Pacific region, together
with a highly developed infrastructure, an excellent communications system
and fascinating cultural contrasts, made this an ideal choice for the chain to
position its brand presence, and to also provide an easier accessibility in
order to achieve a higher standard of service to its clients, guests and
marketing partners within the region.
Mr. Frank Foster, Senior Vice President, Marketing – Asia Pacific will
spearhead this new Regional Marketing Office and will be responsible for
localizing and deploying Le Méridien’s brand strategies throughout the
region, as well as identifying and targeting key customer segments for Le
Méridien. He will also be responsible in delivering profitable growth through
programme realisation and the execution of key marketing strategies.
To assist with the process, Kate McWilliam joins the Regional Marketing
Team from Le Méridien, Australia where she has held the position of
Marketing & Communications Manager for almost 3 years and has made significant achievements towards marketing goals. Kate holds a Bachelor
Degree in Business Communications with majors in Marketing, Communications and Public Relations. She will be responsible for
supporting marketing programmes, developing and executing advertising campaigns within the Asia Pacific Region.
A new addition to the Regional Marketing Team ,Wong Yin Yin joins Le
Méridien Hotels & Resorts as its Regional Public Relations Manager – Asia
Pacific. Her role at the Regional Marketing Office is to localize and deploy the
Le Méridien brand strategies through Public Relations in Asia Pacific. She will also implement the global and regional Asia Pacific marketing plans
for the brand. Yin Yin holds a Bachelor of Arts Degree with majors in Management and Economics from the University of Guelph, Ontario
Canada. She has more than nine years of corporate and marketing communications experience in the hospitality industry in Jakarta, Hong
Kong and Taipei. Her communications experience also includes tenure as
Marketing Communications Manager with CDL Hotels International Limited
and Grand Hyatt Singapore.
The contact details for the Regional Marketing Office in Singapore are:
Le Méridien Asia Pacific
Regional Marketing Office
3 Killiney Road
#07-04 Winsland House 1
Singapore 239519
Main Tel : 65 – 6738 4736
Main Fax : 65 – 6738 4915 |