Qantas and British Airways have launched an attractive airfare promotion
worth over a quarter of a million dollars to encourage Singaporeans to take
to the skies again. The airlines have teamed up with 12 partners from hotels,
retail outlets, travel agencies, restaurants, gyms and spas - all working
together to help stimulate business and emerge from the economic gloom.
Themed 'It's time for a more rewarding journey', the airlines' latest promotion
is part of a global campaign that has been launched to spread the message
that it is time to fly again. In Singapore, customers purchasing Qantas and
British Airways flights to any destination, on any class of travel from 1 July
to 30 September 2003 will receive a passport of rewards at point of purchase
for use within the country and elsewhere. Even those purchasing special promotion tickets will be eligible for the passport of goodies, which are valid
till 31 October 2003.
Mr Stephen Thompson, regional general manager for Qantas and British
Airways South East Asia, said, "Qantas and British Airways supports the various activities and campaigns organised by the Singapore Tourism
Board and the Civil Aviation Authority of Singapore to encourage Singaporeans to come out of their homes and enjoy life as it used to be in a
socially responsible manner. This includes travelling out of country for most
Singaporeans as well. Qantas and British Airways' lifestyle-packaged promotion acts as a trigger mechanism to attract travellers back in the air
and to kick-start consumer spending among Singaporeans.
"We feel it is important to involve other non-travel industries in our
promotion to not only revive the enthusiasm for air travel but also encourage
Singaporeans to do what they love most - eating out, shopping, going for
spas. We hope our efforts will create a top-of-mind brand awareness, induce
trial of products and drive sales for all partners as well as help towards
improving Singapore's economy across all business sectors."
Rewards
Passport Includes
1. Aspial
$100 voucher
2. Au Jardin Les Amis
Complimentary bottle of Au Jardin Pinot Noir worth $165
3. Equinox
1-for-1 lunch worth $45+++
4. St. Gregory Spa
1-month spa & fitness membership
5. Country Road
S$50 privilege
6. CYC Tailors
Free tie worth $39.00 plus 15% discount off custom-made shirts
7. Olympus
S$1,400 Olympus digital camera package for only S$599
8. Gary Player Golf Academy
Free lessons for 2 hours
9. Stamford Hotels
50% discount & complimentary upgrade
10. Planet Fitness
Free 2-week trial membership worth $350
11. Qantas Holidays
S$50 discount per adult
12. Starwood Hotels (Four Points Sheraton, Westin Hotels & Resorts and Sheraton Hotels & Resorts)
Stay 2 nights & get 3rd night free
Note:
Terms and conditions apply |