Korean Air is currently in the process of renewing
its SkyPass frequent flyer program.
Amongst the many changes, the new program will
allow customers to purchase flight tickets using a combination of
mileage and cash/card. The cash and miles payment option for
flight tickets is expected to be introduced in a trial period from
November 2020.
From April 2021, "more reasonable" mileage accrual and redemption
rates based on airfare and flight distance will be implemented,
and from February 2022 SkyPass will have with four membership
levels.
Taking global standards and airfare
levels into consideration, passengers taking first or prestige
classes will be able to enjoy increased accrual rates of up to
300% and 200%, respectively. Economy class ticket accrual rates
will be reorganized into four categories based on booking class.
The new mileage redemption rates for award tickets will be
based on zones categorized by flight distance, allowing mileage to be redeemed in proportion to the distance flown. The new system
will replace the current classification by region. In particular, the significant markdown of mileage redemption on short-distance
routes will allow users to use economy class awards for one-way
tickets to Qingdao and Taipei with only 20,000 and 25,000 miles
respectively, compared to the previous 30,000 miles.
When
using economy class award tickets for Korean Air's 125 international flight
routes, 64 routes will require less mileage, 49 routes more
mileage and 12 routes the same amount. There will also be no
change to economy class award tickets for Korean domestic flights.
Finally, elite member qualifications will be significantly
lowered. Members will need to earn either 10,000 miles or take 10
flights in the previous year to qualify for an elite status. The
existing three elite tiers will be replaced by four new tiers:
silver, gold, platinum and diamond. The new elite program will
provide greater benefits such as an additional 20% to 80% of elite
miles when boarding a Korean Air flight, upgrade vouchers and an
invitation of one family member to a silver member.
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