Dubai's Department of Tourism and Commerce
Marketing (DTCM) will be the destination partner for HITEC Dubai
2018.
Co-produced by Hospitality Financial and
Technology Professionals (HFTP) and Naseba, the two-day trade
show will be held on 5 and 6 December 2018 at the Madinat
Jumeirah Dubai.
The annual B2B exhibition
will give Middle East buyers, currently worth over USD 75 billion, access to the world’s leading technology solution providers and
experts in the hospitality sector.
Frank Wolfe CAE, CEO of
HFTP, said, “Dubai has an image of doing things big, bigger and
biggest. Dubai has emerged as one of the fastest growing smart
cities in the world. With such visionary leaders Dubai will soon
become the smartest city of the world. With Expo2020 and such a
huge influx of tourist, hospitality industry will take the
centerstage in positioning Dubai as the smartest city. HITEC Dubai
gives an opportunity for regional hospitality buyers to introduce
latest technologies into their organizations.”
According to
recent industry reports, Dubai attracted $21.66 billion worth of
foreign direct investment in high-end technology transfers in
three years. This consequently earned the Emirate the top rank
globally in 2018 in the share of FDI in technology transfers like
artificial intelligence (AI) and robotics.
HITEC Dubai will
feature three key areas including exhibition, technology theaters
and a high-power conference.
Naveen Bharadwaj, Production Director
of Naseba and HITEC Dubai, said, “Middle East continues to
make huge investments in the hospitality industry given mega
events such as Dubai Expo 2020 and the increase in tourists. A
large portion of this is being spent on technology products and
services that optimize internal processes, enhance guest
experience and increase profitability. HITEC Dubai will address
the needs of the industry by introducing top level regional
stakeholders with leading technology providers from across the
world. We are glad that DTCM is endorsing the show again.”
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