Wanda Unveils International Expansion Plans of Luxury Vista Brand

Wanda Hotels & Resorts has unveiled the international development plans of its luxury brand, Wanda Vista.

The Wanda Vista brand is the most exclusive five-star plus brand under Wanda Hotels & Resorts portfolio, and also the company’s first international brand.

With locations in key international cities, Wanda Vista hotels will offer 21 signature services including Wanda Vista Angel, Wanda Vista Walker, Cha Journey, The Book of Liki, Personalized Service, Wanda Romance Wedding Ceremony, Dream Catcher, Bed of Vista and more.

With plans to expand to overseas markets by 2018, the first six overseas markets targeted for this expansion will be London, Madrid, Sydney, the Australian Gold Coast, Chicago and Los Angeles.

“Wanda Hotels & Resorts is dedicated to its company mission to uphold Chinese values, build mutual respect, and perform beyond expectations. Even as we are shaping this international brand, we hope to stay true to this mission and bring Eastern hospitality to the world,” said Mr. Qian Jin, President of Wanda Hotels & Resorts. “We aim to be the leading hotel choice at each destination, embracing Chinese tradition and values to deliver an outstanding experience for both business and leisure travelers, domestically and internationally.”

By the end of 2020, Wanda Hotels & Resorts aims to own and operate over 160 hotels worldwide.

Since the first Wanda Vista opened its doors in Taiyuan in 2012, the brand has continued to expand across Mainland China. By the end of 2014, there were a total of 10 Wanda Vista hotels operating in major Chinese cities including Shenyang, Yantai, Tianjin, Taiyuan, Lanzhou, Changsha, Kunming, Nanning, Dongguan and Quanzhou. In November this year, another Wanda Vista will open in Hohhot city.