Marco Polo Hotels has appointed White Label
Solutions to represent it in the US market.
White Label Solutions is a hospitality
sales consulting firm that will provide access to key accounts and
new market opportunities for Hong Kong-based Marco Polo Hotels.
As the US economy gains more traction and more
travellers look to Asia as a leisure and corporate destination,
White Label Solutions will work with Marco Polo Hotels to expand
its footprint in that region.
As a member of Global Hotel Alliance, Marco Polo
Hotels will maximise its reach into the Discovery programme’s US
membership base. In addition, Marco Polo Hotels’ working
partnership with various tourism boards in the US will be further
strengthened by White Label Solutions to secure new opportunities
for its growing portfolio, especially with the announcement of
Niccolo Chengdu, China and its 2015 opening as the first in the
group’s luxury collection.
“With the spotlight on the increasing interest
in the Asian leisure travel market, we are excited to showcase our
first Asian hotel group, Marco Polo Hotels to US travelers,” said
Thorsten Meier, CEO, White Label Solutions. “Our combined industry
knowledge, expertise and exceptional network connections in the US
markets will continue to strengthen Marco Polo Hotels’ brand
awareness and expand its global reach.”
Marco Polo,
White Label
|